Accommodation Services Identity
UAL is one of the world’s leading arts universities, with six colleges spread across central London. With over 18,000 students, UAL offers a comprehensive accommodation service, covering 12 halls of residence, private accommodation and around-the-clock support and advice.
We were commissioned to create a visual identity that captures what makes UAL Accommodation different. In the face of growing competition from private halls and organisations, our solution captures their unique offer — where work and play truly meet, overlap, complement and inspire one another.